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End User Summit: The Power of Place
Physical space is one of the most expensive decisions organizations make, and one of the hardest to change. In a world moving faster than ever, how do we get those decisions right?
Drawing on in-depth conversations with end-users and the leading design firms shaping corporate, healthcare, education, and hospitality environments, this study distills the past decade of real-world experimentation into clear investment intelligence.
This is not a defense of physical space.
It’s a field guide for leaders making expensive, irreversible bets—highlighting where physical environments actually:
• Build trust
• Strengthen culture
• Improve performance
• And where they don’t
At the center of this research is a simple insight: physical environments support the building of, or reduce trust. In an era defined by hybrid work, geographically diverse teams, and virtual collaboration, leading design minds have spent the last decade testing, adapting, and rethinking the role of physical space. These human dynamics ultimately determine whether organizations collaborate effectively, adapt quickly, and perform at a high level.
ThinkLab’s role is simple: to amplify what the industry’s most forward-thinking designers are already learning on the front lines and translate those insights into actionable guidance for leaders who can’t afford to get these decisions wrong.
Investment
$7,500
per event
2 sponsor attendees + 4 client guests
Through a moderated conversation and ThinkLab’s research perspective, this session surfaces what leading design minds are seeing on the front lines as organizations rethink the role of physical space.
Key themes include:
• Where physical space still creates measurable business value
• How trust, culture, and collaboration are amplified or reduced up in space
• The lessons designers have learned on the front lines across workplace, healthcare, education, and hospitality
• Where the smartest companies are overspending—or investing wisely
• What the last decade of experimentation reveals about the future of physical environments
ThinkLab brings together leading design voices and leaders making the irriversible bets from corporate, healthcare, education and hosp environments for a candid conversation grounded in real project experience.
The session combines:
Design insight
Front-line perspective shaping the environments organizations depend on.
Research synthesis
ThinkLab translates these insights into clear patterns and implications for business leaders.
End-user dialogue
A conversation focused on helping organizations make smarter, more confident space decisions.
Interactive Vendor Fair
Ability to network with forward thinking brands who are showcasing their products and services.
$15,000
Ability to extend thought leadership via activation of a CEU accredited podcast episode featured on both Design Nerds Anonymous (DNA) and The Learning Objective (TLO) podcast network.
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Category exclusive
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Embedded host read commercial
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Links in all promotion
- Toolkit with assets spark further conversation
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- Corporate | In-person Summit in partnership with WORKTECH in Chicago, IL | August 13, 2026
- Healthcare | In-person Summit at HCD in New Orleans, LA | Oct 17-20, 2026
- Education | In-person Summit at EDSpaces in Kansas City, MO | Oct 28-30, 2026
- Hospitality | In-person Summit at BDNY in New York, NY, | Nov 8-9, 2026